Hive by Laminex
The challenge
Laminex was looking to bring their entire range of home, living and lifestyle solutions to life. Retail floor space in their Alexandria showroom meant a real challenge when it came to showcasing and displaying their entire range. The Hive by Laminex was hoping to change all of that.
The solution
Regardless of the challenge, Laminex were committed to giving customers the opportunity to touch, feel and see as many products as possible to help with their purchase decision.
To do this, Engagis deployed a full service digital transformation. After analysing the customer journey, the Engagis team equipped the store with a range of high impact digital engagement tools including dynamic Digital Signage, interactive solution finders and self-service ordering solutions.
The results
The Hive by Laminex has become one of the true homebuilding destinations of Australia, attracting homeowners, tradespeople and designers alike. The ability to showcase products and solutions in rich, dynamic detail has increased engagement levels and made the selling process much more straightforward.
Want to find out how Engagis can help your business?
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