What's happening in the world of Digital Engagement? Brought to you by Engagis.
Why kiosks are your silent salespeople
We are all familiar with kiosks in the form of ATM’s, information booths or even wayfinders but kiosks can be your silent salespeople, and it’s not just about taking the load off your sales staff, kiosks have a number of distinct benefits. Some of your customers prefer kiosks. Yes, that’s right, some people prefer kiosks. […]
Is it time for a digital signage health check?
So often I hear stories about black screens, boring static content and reflective comments about the effectiveness of digital signage such as “why aren’t my screens bright enough”? To me, it’s a bit like a car, it’s not set and forget, every now and then you need to evaluate your car’s performance and do some […]
Outdoor Advertising – old school is new school(And how to make it work for your business)
Traditionally, outdoor advertising – and billboards are the most obvious example – have played second fiddle to higher profile advertising such as TV, radio and even print. But as communication and advertising is becoming more fragmented, online and outdoor are becoming a more influential part of the buyer’s journey. Outdoor advertising, also called out of […]
Realfiction Partner Spotlight: Engagis
This post was initially posted on Realfiction’s blog on 16. August 2018. Helping major brands like Target, Domino’s, 7-Eleven and Bank of Queensland, Australia-based Engagis is indeed a frontrunner in creating personal customer connections. By blending technology, creativity and strategy they enable unique two-way conversations that engage, inspire and convert customers. Since 2003, Engagis has […]
Museums are the custodians of the artifacts most valued by our society – but as people are becoming busier and more distracted, how can they attract people to come and see them, and how can they bring their exhibits to life? Revered objects, encased in glass, with an adjacent plaque containing two paragraphs of text […]
Shopping malls need to discover the digital version of food and coffee
I remember, it was about 10 years ago, that I watched the slow demise of my local shopping strip. All the eager shoppers and browsers had migrated to the new shopping complex a few kilometres away. It was shiny and new, had recruited all the top name brand brands and had a good peppering of […]